D.I.V is a “fashion wear” studio in Australia specializing in the design and promotion of dark and street trend dress. D for dark, I for independent, V for vanished, such a brand concept was used as the foundation for the tone continuously applied in our brand image, oriented from Morse code and then extended out a self-consciousness of the entire brand.

The tailored brand picture was designed by reorganizing corresponding morse code of letters D, I, V, its future extension includes product package can be applied in a wide range. Such design approach also shaped the dark and “fashion ware” image to become very unique and distinctive.

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