MOOYO is a technical start-up that explores and applies VR and AR technologies. Currently it’s working on a development of AR books for children.

We designed the overall brand image for the emerging company by combining two important properties: rationality and sensibility, with design languages. As for font, we used simple, neat and rounded Sans-Serif font. On the other hand, we adopted steady single colour as well as matching and combination of various colours. Such a design makes the brand positive, vibrant and energetic.