PARTEA PACKAGING

This packaging design is the special design for the special gift in the 2016 PARTEA Mid-Autumn Festival. The osmanthus pattern used in the design of the main screen is a work from an Australian illustrator – Xinxin, and this cross-border cooperation is an exploration of Nothing Studio in the design, which adds more direction and fun for the future design programs.

The combination of oriental aesthetics and Western design concepts has been the core of the studio’s ongoing exploration and attempt, which is also a new visual display in this case. Such a visual language, Chinese-style packaging combined with simple typography and illustrations, not only produces surprising sparks, but also stands out of the monotonous tea packaging, which creates a unique visual style.

PT 01
PT 02
PT 03
PT 04
PT 05
PT 06
PT 07